Avoiding dry cleaning means that our customers reduce their likelihood of being exposed to perchloroethylene.
The dry cleaning process releases small amounts of perchloroethylene into the air. Perchloroethylene is a volatile organic compound (VOC), a manufactured chemical that is primarily used for dry cleaning fabrics and degreasing metals. It has also been used to make other chemicals as well, including chlorofluorocarbons and rubber coatings; as an insulating fluid and cooling gas in electrical transformers; and as a scouring, sizing, and desizing agent in textiles.
We make long life-cycle pieces that can be worn for years and that will still remain beautiful because they are made with superior materials that can guarantee a much longer life span. We have personally tested our creations and after more than 20 washes they are still in remarkable condition. Because our garments are made from 100 percent natural fibers, they can be easily recycled when they reach the end of their life. By contrast polyester fibers take more than 200 years to decompose.